4206 Branding Development Branding Development

The new smartphone Pokémon Go game is big, very big, and so far, it’s only getting bigger. So for those who don’t know what the big hubbub is about, here’s the gist of how the game works:

Based on the once-famous Pokémon franchise of the 90s, today’s game entices players to find Pokémon (that’s both the singular and plural form) in real, physical locales. Through playing the game, people are walking their city streets, interacting with their environments, and exploring the landscape in new ways, all while in pursuit of getting various Pokémon which could look like anything: trees, snakes, rats, dragons, eggs, you name it. Some Pokémon are common, others are rare, and yet others are extremely rare, so much like collecting baseball cards, there’s some satisfaction in nabbing the rarest of the Pokémon. Then, there’s the social component too. Players can have their Pokémon compete against one another at a designated Gym which in our real, knock-knock, tangible work might be a business, a park, or even a museum.

So far in the U.S. alone, Go has been downloaded more than two million times on iOS devices and is generating approximately $1.6 million daily in revenue from in-app purchases (according to market researcher Sensor Tower Inc.).1 As of the time of the writing of this article, the market value for the comeback game, Pokémon Go, reached 11 billion since its opening on July 11, 2016.

It’s a craze that’s got Wall Street aflutter while also signaling to some that this is just the beginning of greater cultural and technological shifts powerful enough to sway the markets on a global scale. Understandably, certain members of the old bastion may feel somewhat insecure about what lay ahead.
On a recent edition of CNBC’s “Mad Money,” host and money manager Jim Cramer summed his feelings about the changing times when he said, half-jokingly, “Does something about getting older somehow disqualify you from not being able to make money? That’s what I keep wondering as a watch the stock of Nintendo levitate because it owns a piece of Pokémon Go, a craze my kind are all caught up in which makes no sense to me… The world of youth is taking over the world of stocks and like Bob Dylan said, ‘the times are a-changing.’”3

Meanwhile Nintendo’s stock (NTDOY) continues to soar, sending the S&P to new high, closing at 2,137.16 on Monday (July 11). Despite the record-breaking numbers, at least a few market analysts are sure to sound disaffected by the stock’s performance calling it pure hype. During an interview with Bloomberg News, broker and analyst at Webbush Securities, Michael Pachter said, “The game requires couch potatoes to get off the couch, and the novelty will wear off when they get tired or when their phone batteries die. I give this four months at the top of the charts, then it will fade.”2

Will the Pokémon Go craze fade? Inevitably yes. But Pachter either misses the larger point or chooses to ignore it altogether. The magnitude of this phenomenon is bound to have a ripple effect. Sure, investors will undoubtedly set their sights on spotting the next app or game that’s sure to be the next Pokémon Go, and many will fail in this pursuit. But the real, lasting effect of the Pokémon Go phenomenon isn’t going to happen anywhere near Wall Street, rather, it will happen amongst developers, game designers, and technologists who will be setting their sights on the opportunities that lay ahead. Entrepreneurs, geeks, and existing businesses will find themselves intrigued by the possibilities of AG and combining tech, social and terrain in a multitude of interesting new ways. Where there is intrigue, passion, and talent, there will inevitably be growth.

And yes, we can also call June 11th the day a rehashed 90s game took over city streets and Wall Street alike. Go Pokémon Go!

2. https://www.theguardian.com/business/2016/jul/12/nintendo-shares-investors-gotta-catch-em-all-pokemon-go
3. http://www.cnbc.com/2016/07/12/cramer-pokemon-craze-shows-youth-have-overtaken-the-world-of-stocks.html


seo's picture

seo (not verified)

Jan 14, 2017 12:15 AM

Hello Web Admin, I noticed that your On-Page SEO is is missing a few factors, for one you do not use all three H tags in your post, also I notice that you are not using bold or italics properly in your SEO optimization. On-Page SEO means more now than ever since the new Google update: Panda. No longer are backlinks and simply pinging or sending out a RSS feed the key to getting Google PageRank or Alexa Rankings, You now NEED On-Page SEO. So what is good On-Page SEO?First your keyword must appear in the title.Then it must appear in the URL.You have to optimize your keyword and make sure that it has a nice keyword density of 3-5% in your article with relevant LSI (Latent Semantic Indexing). Then you should spread all H1,H2,H3 tags in your article.Your Keyword should appear in your first paragraph and in the last sentence of the page. You should have relevant usage of Bold and italics of your keyword.There should be one internal link to a page on your blog and you should have one image with an alt tag that has your keyword....wait there's even more Now what if i told you there was a simple Wordpress plugin that does all the On-Page SEO, and automatically for you? That's right AUTOMATICALLY, just watch this 4minute video for more information at. Seo Plugin
seo http://www.SEORankingLinks.xyz/

Philipmox's picture

Philipmox (not verified)

Apr 07, 2017 10:46 AM
togel singapore prize

http://stemmeries.xyz norsk kasino [url=http://stemmeries.xyz]norsk kasino[/url]

Terrsins's picture

Terrsins (not verified)

May 09, 2017 02:26 AM
Clomiphene 60 Pills 25 Mg No Script Usa

Comment Prendre Clomid [url=http://byuvaigranonile.com]viagra[/url] Picture Cephalexin Viagra 100mg Priligy Tablets

Ronaldlip's picture

Ronaldlip (not verified)

Aug 30, 2017 04:48 PM

acheter finasteride en ligne
acheter du finasteride
ou acheter finasteride
acheter finasteride sans ordonnance

SamuelCig's picture

SamuelCig (not verified)

Aug 30, 2017 04:57 PM

amoxicilline 500 posologie
amoxicilline 500 mylan
amoxicilline 500 mg comprimГ©
amoxicilline teva 500 mg gГ©lule

ColinTrugh's picture

ColinTrugh (not verified)

Aug 30, 2017 04:57 PM

acheter clomid en ligne
acheter clomid en ligne pas cher
comment acheter clomid
clomid acheter

CharlesDenly's picture

CharlesDenly (not verified)

Aug 30, 2017 04:58 PM

vardenafil prix en pharmacie
prix du vardenafil
vardenafil prix en pharmacie
vardenafil prix en pharmacie

StevenCycle's picture

StevenCycle (not verified)

Aug 30, 2017 04:58 PM

pfizer sildenafil 50 mg
sildenafil pfizer 100 mg
sildenafil pfizer 100 mg avis
sildГ©nafil pfizer prix

JuliusFaw's picture

JuliusFaw (not verified)

Aug 30, 2017 04:58 PM

tadalafil 20mg pas cher
achat tadalafil 20mg
elevex tadalafil 20mg
tadalafil 20mg avis

FrankVeina's picture

FrankVeina (not verified)

Aug 30, 2017 05:01 PM

acheter azithromycine
acheter azithromycine sans ordonnance
acheter azithromycine sans ordonnance
acheter azithromycine monodose

Clarkmic's picture

Clarkmic (not verified)

Aug 30, 2017 05:01 PM

sildenafil 100mg
achat sildenafil 100mg
comment prendre sildenafil 100mg
sildenafil citrate tablets 100mg

TimothyShedo's picture

TimothyShedo (not verified)

Aug 30, 2017 05:11 PM

traitement angine sans amoxicilline
amoxicilline sans prescription
equivalent amoxicilline sans ordonnance
amoxicilline sans ordonnance

JamesRig's picture

JamesRig (not verified)

Aug 30, 2017 05:54 PM

peut on acheter amoxicilline sans ordonnance
acheter amoxicilline
acheter amoxicilline sans ordonnance
acheter amoxicilline 1g

Howardjounk's picture

Howardjounk (not verified)

Aug 31, 2017 12:07 AM

female viagra 2015
female viagra sprout
addy drug female viagra
female viagra ben stiller

JasonDit's picture

JasonDit (not verified)

Aug 31, 2017 12:22 AM

buy generic cialis online
where to buy cialis
buy real cialis online
buy cialis

Michaelgop's picture

Michaelgop (not verified)

Aug 31, 2017 12:22 AM

free viagra samples coupon
viagra coupon 3 free pills
viagra manufacturer coupon
coupon for viagra

BrettFat's picture

BrettFat (not verified)

Aug 31, 2017 12:26 AM

viagra generic name
is there a generic viagra
generic viagra 100mg
generic viagra in canada

Kennethengiz's picture

Kennethengiz (not verified)

Aug 31, 2017 12:27 AM

viagra for sale nyc
real viagra for sale
generic viagra for sale online
viagra online for sale

Jamesfloca's picture

Jamesfloca (not verified)

Aug 31, 2017 12:27 AM

viagra vs levitra vs cialis
cost viagra vs cialis
cialis vs viagra vs levitra
cialis vs viagra strength

Ralphsiz's picture

Ralphsiz (not verified)

Aug 31, 2017 01:01 AM

cialis price walmart
cialis cheapest price
what is the price of cialis at walmart
cialis 5mg best price

BrianFus's picture

BrianFus (not verified)

Aug 31, 2017 01:32 AM

can i buy viagra at walgreens
buy viagra new york
buy real viagra
where to buy generic viagra

LloydSeani's picture

LloydSeani (not verified)

Aug 31, 2017 01:32 AM

herbal viagra for sale
does herbal viagra work
golden root herbal viagra review
viagra herbal substitute

Francisfrilm's picture

Francisfrilm (not verified)

Aug 31, 2017 01:48 AM

natural viagra supplement
natural alternative to viagra
watermelon natural viagra
natural viagra

JasonFak's picture

JasonFak (not verified)

Aug 31, 2017 01:51 AM

cialis generic date
buying generic cialis online
is generic cialis available
buying generic cialis online safe

Haroldkiz's picture

Haroldkiz (not verified)

Aug 31, 2017 01:51 AM

cialis tablet for sale
cheap cialis for sale
cialis daily for sale
5mg cialis for sale

DamianClero's picture

DamianClero (not verified)

Aug 31, 2017 01:52 AM

buy generic viagra online
generic viagra names
generic for viagra
generic viagra

MelvinFus's picture

MelvinFus (not verified)

Aug 31, 2017 01:53 AM

buy prednisone online
buy prednisone 5 mg online
prednisone buy online uk
buy prednisone online cheap

Howardjounk's picture

Howardjounk (not verified)

Aug 31, 2017 11:52 PM

female viagra samples
female viagra commercial
over the counter female viagra
new female viagra

DamianClero's picture

DamianClero (not verified)

Sep 01, 2017 12:22 AM

does generic viagra work
viagra generic
generic viagra names
generic viagra reviews

JasonDit's picture

JasonDit (not verified)

Sep 01, 2017 12:22 AM

buy cialis uk
buy cialis canada
where to buy cialis
buy cialis over the counter

Kennethengiz's picture

Kennethengiz (not verified)

Sep 01, 2017 12:22 AM

viagra for sale craigslist
viagra super force for sale
viagra for sale cheap
viagra pills for sale

MelvinFus's picture

MelvinFus (not verified)

Sep 01, 2017 12:22 AM

where to buy prednisone 5mg
prednisone online buy
buy prednisone online overnight
prednisone to buy

Ralphsiz's picture

Ralphsiz (not verified)

Sep 01, 2017 12:22 AM

cialis price walmart
cialis generic best price
lowest price cialis
cialis price at walgreens

ThomasBem's picture

ThomasBem (not verified)

Sep 02, 2017 12:53 AM

topical finasteride for sale
finasteride for sale
topical finasteride for sale
finasteride for sale online

Jameseasep's picture

Jameseasep (not verified)

Sep 02, 2017 01:01 AM

sildenafil 20 mg cost
sildenafil citrate 20 mg cost
sildenafil citrate 20 mg cost
sildenafil 20 mg tablet cost

Rogerkaf's picture

Rogerkaf (not verified)

Sep 02, 2017 10:03 AM

viagra online purchase
viagra purchase
purchase viagra pills
where can i purchase viagra

Daviddaymn's picture

Daviddaymn (not verified)

Sep 02, 2017 10:09 AM

buy valacyclovir
buy valacyclovir 500 mg
buy valacyclovir online
valacyclovir buy

Justinnek's picture

Justinnek (not verified)

Sep 02, 2017 10:09 AM

where to buy lisinopril
can i buy lisinopril online
where to buy lisinopril
buy lisinopril

MichaelHaf's picture

MichaelHaf (not verified)

Sep 02, 2017 10:16 AM

azithromycin cost
azithromycin cost without insurance
azithromycin walgreens cost
cost of azithromycin 250 mg

EugeneBub's picture

EugeneBub (not verified)

Sep 02, 2017 10:18 AM

buy cheap propecia no prescription
cheap propecia canada drugs
buying cheap propecia in rhode island
propecia cheap price

HeathAbume's picture

HeathAbume (not verified)

Sep 02, 2017 10:26 AM

how to buy propecia
where can i buy propecia online
where to buy propecia generic
buy propecia amazon

Matthewgat's picture

Matthewgat (not verified)

Sep 02, 2017 10:26 AM

azithromycin 500mg for sale
azithromycin 500mg for sale
azithromycin 1g for sale
azithromycin for sale canada

RichardDiami's picture

RichardDiami (not verified)

Sep 02, 2017 10:26 AM

prednisone 20 mg price
prednisone for dogs price
prednisone 20 mg tablet price
prednisone for dogs price

DavidFusly's picture

DavidFusly (not verified)

Sep 02, 2017 11:41 AM

amoxicillin for sale no prescription
amoxicillin for dogs for sale near me
amoxicillin for sale online
amoxicillin for humans for sale

MichaelWaync's picture

MichaelWaync (not verified)

Sep 02, 2017 11:43 AM

buy cheap sildenafil citrate 100mg
cheap sildenafil citrate 100mg
cheap sildenafil citrate 50mg
sildenafil cheap

Rickyplets's picture

Rickyplets (not verified)

Sep 03, 2017 01:55 AM

where can i buy azithromycin for chlamydia
azithromycin buy
azithromycin buy online
azithromycin 500 mg buy online

Jamesreutt's picture

Jamesreutt (not verified)

Sep 03, 2017 01:55 AM

zithromax price philippines
zithromax z pak price walgreens
zithromax liquid price
zithromax z pak price without insurance

JeffreyJog's picture

JeffreyJog (not verified)

Sep 03, 2017 02:13 AM

viagra single packs price
price of viagra at walmart
viagra street price
viagra price per pill

Add a comment.